Free Wedding Websites: What’s Included and What to Check

A free wedding website is a good deal for most couples. The question isn't whether free can be good enough. It's what "free" includes on the platform you choose, and what you'd only find out after your guests have the link.

This guide explains how free wedding websites are usually paid for, then gives you a checklist for the five things that matter most: design, RSVP, privacy, hosting and upgrades.

How free wedding websites are paid for

Building and hosting a website costs money, so a free website is paid for some other way. The common models are:

• Selling other wedding products. Registries, printed stationery and planning services. The website brings couples in.
• Paid extras. The site is free, and specific features cost money. A personal web address is a common example.
• Advertising. Ads or vendor promotions shown to you, and sometimes to your guests.
• A paid plan with a free tier. The free version has limits, such as guest numbers or designs.

Large platforms state this openly. When we reviewed them on 2 November 2026, Zola described its wedding websites as free to create and publish, with a custom domain as a paid extra, and The Knot described its website builder as free, with a personal domain as a paid option. Neither model is a problem in itself. What matters is knowing which one you're agreeing to.

What a free wedding website usually includes

Across platforms, free tiers commonly include a set of templates, hosting on the platform's own address, the main information sections, and a way for guests to reply online. Details vary a lot, so treat the checklist below as questions to answer for each platform you consider.

The free wedding website checklist

1. Design

• Does the design look as good on a phone as on a laptop? Open a template on your own phone, not just in the preview.
• Can you change colours and fonts, or only swap photos?
• Can you switch designs later without rewriting your text?
• Are some designs or design features only available on a paid plan?
• Does the platform's branding appear on your site, and can you remove it?

2. RSVP

• Can guests reply on your site, without creating an account?
• Can each person in a group reply for themselves, with their own name?
• Can you ask about dietary requirements and allergies?
• How do you see who hasn't replied yet?
• Can you export every reply, for example to give your caterer final numbers?
• Is there a limit on the number of guests or replies on the free plan?

For what to ask guests and how to manage replies, see our guide to wedding RSVP websites.

3. Privacy

Your wedding website will hold your names, your date and often a venue address. Check:

• Can you keep the site out of search engines?
• Can you protect the site or the reply form with a password or code?
• Does the platform run a public "find a couple" search, and can you opt out of it?
• Does the RSVP form ever reveal who else is invited, for example by suggesting names?
• Who can see allergy and dietary information, and is it deleted after the wedding?

4. Hosting and the web address

• What does the free address look like, and is it easy to type from a printed card?
• What does a personal domain cost, and is that a one-off or yearly fee?
• How long does the site stay online after the wedding?
• If you move to a different platform, can you keep the same address? (Usually only with your own domain.)

The address matters more than it looks. Once it is printed on invitations or in a QR code, it can't change.

5. Upgrades and limits

• What exactly does the paid version add? Make a list, rather than relying on a plan's name.
• Is the payment one-off, or a subscription you have to remember to cancel?
• What happens to your site and replies if you don't upgrade, or if a trial ends?
• Are any of the "paid" features things you actually need, or nice extras?

How to pick the best free wedding website for you

There isn't one best free wedding website for everyone. A destination wedding needs travel sections and an early reply-by date. A small local wedding mostly needs a clear page and a simple RSVP. A quick way to decide is to score your shortlist against your own priorities:

Score each platform from 1 to 5 on each line, multiply by the weight and add up. The total won't decide for you, but it makes trade-offs visible.

Red flags

• You can't find a plain list of what is free and what is paid.
• The free plan stops working, or hides replies, after a trial period.
• Guests have to create an account to reply.
• You can't export your guest list and replies.
• The platform lists your wedding in a public search without asking.

Where Loverisse fits

Loverisse is launching soon, so you can't sign up yet. At launch there will be a free plan: it covers the website and envelope invitation, publishing with one link and QR code for every guest, and online RSVP with replies matched to your guest list. Wedding sites ask search engines not to index them, and the RSVP form never reveals who is on your list. Pro will be an optional one-time upgrade for one wedding rather than a subscription. It removes the free plan's 90-guest limit, adds team seats so your partner, family or planner can help, and adds the premium design collections and customisation. You can try the premium designs on your own draft before deciding.

Whichever platform you choose, the steps in how to make a wedding website still apply.